The Creative Chaos of Lemon Poker: Meet the Mind Behind the Madness
It’s not every day you meet someone who looks like a magician, drops lemons, and runs the show of the social media universe for a poker festival. But when that someone is known as Lemon Poker, you quickly learn that normal rules don’t apply.
From the moment he took place in front of the camera, Lemon had already made an entrance—tossing a lemon in the air like it was part of a grand reveal. “Wow, is this a magician?” Andreas Hoglund, host of The Festival Series joked. “Yes, it is, ladies and gents. It's time to meet Lemon Poker.”
If you've ever laughed at a poker meme, watched a quirky reel, or scrolled through highlights of The Festival Series, chances are, you're already familiar with his work. Lemon Poker is the mastermind behind the brand's voice and visual storytelling across all platforms. "You're everywhere, man,". His simple reply? “Yes.”
Naturally, we wanted to understand who this chaotic genius really is—and how he ended up in the world of poker.
From Starcraft to the Felt
“I played Starcraft,” he began, “and I was pissed at everyone leaving poker like ElkY Poker. Then I went to college, didn’t have money, and moved to Starcraft, from Starcraft to poker. Because I needed some cash and kept that energy from Starcraft. Basically, yeah.”
So it wasn’t a traditional path to the poker world. But then again, nothing about Lemon Poker is traditional.
Content by Chaos
When asked how he organizes his days and plans his content, Lemon was surprisingly honest.
“My head is a complete mess. It’s an absolute chaos. I think if you borrowed my brain, you wouldn’t be able to handle it,” he said, laughing. “But these days, I am trying to at least find what we want to do. At The Festival Series, we have the beautiful interviews that you make that we have to upload, for example—that’s the mandatory part. But then, of course, I have a massive server of ideas on Discord. There’s infinite ones. That’s why one goal: get a little bit more organized.”
Yes, he actually has a goal.
The Year Ahead: Cringe, Chaos, and Community
Looking ahead, Lemon shared what’s in store for this year’s Festival Series stops—particularly one he’s clearly excited about.
“Well, we have Rozvadov. It’s going to be freaking insane. I have my Bulgarian posse coming in. I’ve been there. I love them. There’s the Czech people we have to obviously go around. And we have the regulars here at the Chesterfield. There’s a bunch of them, so it’s going to be crazy.”
And as for the kind of content we can expect?
“Hopefully, we will have time for some scripted idiotic stuff that will make you cringe. It will make you want to take your eyes out and never see it again. This is the content.”
Why Lemon?
We had to ask him—why “Lemon Poker”? Where did the name come from?
“I was 12 and it came to me from God,” he said with a completely straight face.
Fair enough.
Vulnerability and Vanity
Just when we thought we were wrapping things up, Lemon surprised us again. Andreas Hoglund mentioned that Lemon was the first man he had interviewed who asked to be filmed from his “best side.”
“I have terrible teeth, guys. Terrible, terrible teeth,” he confessed. “My right-hand side there is a little baby tooth. It’s very awkward. If you want to insult me, ask me about my right-hand side and my teeth. Hopefully, I’ll get that fixed before Rozvadov. Thank you so much for bringing this up and making me feel terrible.”
A Humble Shout-Out
As we stood up to leave, Lemon had one more thing to say—something heartfelt, beloved, full of respect, and almost we shed a tear or two.
“I want to give a shout-out to my master, to my mentor. I would be nowhere without him. Melvin, okay? He’s fantastic. He threw me this Lemon. Cheers.”
Cheers indeed.
So, if you ever wondered who is making (almost) all this epic content on social media for The Festival Series—it’s this guy. The Starcraft-to-poker convert. The lemon-dropping social media wizard. The one and only Lemon Poker.
Follow him on Instagram, and whatever you do—stand on his left side.
